Social media reach goes up and down, and ads stop when the budget stops. Your customer list is the one channel you own. A well-planned email newsletter or WhatsApp broadcast puts your offer in front of people who already know and trust you, at almost no cost per message.
For shops, resorts, homestays, clinics, schools and service businesses in Idukki, Thodupuzha, Kattappana, Munnar and across Kerala, I set up the tools, build your contact list the right way, write the messages and automate the follow-ups. You get a steady flow of enquiries, repeat orders and bookings without chasing every customer by hand.
Email and WhatsApp work best alongside your other channels. I connect them with your social media marketing, Google and Facebook ads and website, so every visitor has a simple way to stay in touch.
I set up WhatsApp Business or the official API with your catalogue, quick replies, greeting and away messages, so customers get answers even when you are busy.
Festival offers, new arrivals, booking reminders and service updates sent to the right group of customers, written to get replies instead of being ignored.
Clean, mobile-friendly newsletters that share useful updates and offers, keep your brand top of mind and send readers to your website.
Welcome series, abandoned-enquiry reminders, appointment confirmations and review requests that run on their own once they are set up.
Opt-in forms, QR codes for your shop counter and website pop-ups that grow a permission-based list, sorted by interest and location.
Every month you see what was sent, who opened, who clicked and which messages brought enquiries, plus what we will test next.
I am Yesudas K M, a freelance digital marketing expert based in Idukki. You work with me directly from planning to reporting, not with a sales team or a call centre.
It is allowed when people have agreed to hear from you. I only send to customers who opted in, follow WhatsApp’s business and commerce policies and use approved message templates on the API, which keeps your number safe.
The free WhatsApp Business app works well for small lists and one-to-one chats. If you want bulk broadcasts, automation or several team members on one number, I recommend the API and help you choose a provider.
I pick a platform that matches your list size and budget, such as Brevo, Mailchimp or Zoho Campaigns, and set up your domain authentication so emails land in the inbox instead of spam.
Yes. Many customers in Idukki and across Kerala respond better to Malayalam, so I write in Malayalam, English or both, depending on your audience.
I am based in Idukki and work with many local businesses in Thodupuzha, Kattappana, Adimali and Munnar, but I also handle clients across Kerala and India remotely.
Tell me about your business and I will suggest a simple email and WhatsApp plan you can start this month.